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2010-11-29
Reality TV dig Internet!!! a new way to see media in contemporary society. - [Daily News for me]
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http://breakfast-on-the-pluto.blogbus.com/logs/85967598.html
I just watched one of my favorite Chinese Talkshows 'Xin Fu Wan Dian Ming', which may be translated in English as happiness will come to you later. This programme usually tell stories about people's livestyles, students in university, love stories or friendship between young people. But this episode it introduces three famous bloggers on the Chinese internet. I studdenly feel interesting about relationship between different media in contemporary society.
It clearly to see that Magazine, Television, Radio and Internet all become main media in China in our 21 century. They have their specific groups of audiences and tell stories in their own way. However, for young people, these medias are no longer watched singlely apart from other media. Most times they try to watch them together or combined one media with the other, or looking information from one media for the other. We usually can see a Chinese young people bought a newspaper with his breakfast and go back home, check the news both on television and newspaper. In university accomodation, Chinese grils typed the address from fashion magzine on internet to see the newest fashion information or street snap. All of these provides my thoughts that media are graduatelly worked with each other to broadcast themselves to a widely group of audiences.
Take my favorite Talkshows as a example, which introduces three famous bologgers on one episode. We can see they are not 'just' pick a 'famous' blogger but choose specific types of bloggers in purpose. One of the purposes is to attract more audiences in different levels. We can see there are three types of bloggers are chosed: PRETTY GIRL, CREATIVE PERSON, FASHION MAN. As we know, talkshows is alwasy seen as a girl's programme, therefore it introduces a lot of fashion and beauty. However, to attract more male audiences, it is also keep inviting young and beautiful grils in the programme. Now, through refering internet - one of male favorite part, it not merely attract normal male audiences but also male netizens. Those who interested in girl who on cyberspace, advertsing designed and fashion will all take a look of this programme. If i was a man and checking role model on internet everyday I must see this programme, right? And would you?
However, we may also see a benefit for these bloggers, who are on the television and seen by TV audiences. People will go to check their blogs and follow their statement. We also can image audiences who like them may also build their own blog to book famous blogger's blog for a easy follwing. Moreover, People who may watch this programme and think they could produce a much better ideal than these famous bloggers may also go to internet build their bloggers and create their own stories.
Many bloggers on internet also build their E-magazines. In this case, we can see they not merely relate one media with the other but also combine and mix their styles. Reality Tv are digging Internet, and so do internet to dig other medias. That is a new way to view a development of media in the contemporary society.
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